More than a name

Vieira is more than a family name — it’s the name of a shell, a memory of the sea, and a symbol of who we are.

In Portuguese, Vieira means scallop shell — the iconic, fan-shaped shell found along our coast and carried for centuries by pilgrims walking the Caminho de Santiago. It’s a sign of travel, protection, meaning, and return. And it’s the shape we chose for our logo, because it represents everything we believe in: journey, simplicity, nature, and soul.

Vieira is also our surname — shared by three siblings who grew up together by the ocean, in Portugal, crafting things by hand, collecting shells on the beach, and learning the quiet beauty of coastal life. We created this brand as a way of honouring our roots and staying connected — to each other, to the sea, and to the people who carry a little of both with them.

Each bracelet is made slowly, by hand, using natural stones, metal accents, and real shells — like the ones we grew up with. No factories. No trends. Just meaningful pieces, made with care, to be worn close.

We believe each shell tells a story.
Ours begins with three siblings, one name, and a shell.
Now we invite you to carry it forward.

Vieira | Crafted by the sea